Goal

40 Love Cider is a Vermont-based beverage concept created around the shared culture of tennis and social drinking. I developed the venture from its earliest idea through naming, identity, packaging, custom product design, and campaign imagery. The visual system draws from tennis-ball geometry, court graphics, and familiar match terminology while keeping the brand minimal and product-led.

The concept is now being developed beyond visualization, with the goal of bringing the cider and brand experience into production in Vermont.Programs used: Cinema 4D, Octane Render, Adobe Illustrator, Adobe After Effects, Adobe Photoshop, Figma